Our Team

Our Team

Our Mission

We exist to serve your needs and protect your financial future. We will exercise the highest standards of ethics, integrity, and professionalism while building and maintaining our relationship with you, our valued clients. We strive to know and understand your situation and provide you with the highest quality and personalized product options, with up-to-the-minute access to portfolio information.

Edward A. Harof Sr.

President

Ed is a highly skilled financial advisor with more than 36 years in the financial services industry. 

Born in New York City, Ed first came to Western New York in 1980 while attending the University at Buffalo School of Management as a finance major. In 1991, after working for a national company for some years, Ed felt the need to best serve his clients by becoming an independent advisor, thus having the opportunity to offer individualized portfolios to his clientele based on their personal goals and risk ability. In continuing to follow that path, Ed opened his own office and selected Commonwealth Financial Network® as his broker/dealer of choice. This enables him to offer almost unlimited options in stocks and bonds, mutual funds, variable annuities, and more with a focus on customer service. 

Ed married Joanne in 1987 and they have three grown children: Edward Jr. and his wife, Michelle; Ashley; and Evan, who is now assistant to the president and chief operations officer at Rampart Wealth Management.  

Through the years, Ed focused on serving the communities of Williamsville and Clarence as a member of the board of directors for the Town of Clarence Baseball Association and was actively involved as a coach and mentor for the Clarence Soccer Association, Clarence Basketball, and the Clarence School District. 

Ed is an avid golfer and skier, and he and Joanne are close followers of the University at Buffalo athletics. 

Ed holds the FINRA Series 7, 63, and 66 securities registrations and is registered as an Investment Adviser Representative of Commonwealth. He is also licensed for life insurance, long-term care, and variable annuities. 

Evan Harof, CFP®

Financial Analyst

Evan Harof, CFP®, graduated summa cum laude with a bachelor's degree in economics and a minor in mathematics from King University in Bristol, Tennessee. He continued his education through the University of Georgia's Terry College of Business and earned his CFP® certification. His education and interest in the national economy forged his path to joining his father in the career of financial advising. His own diverse skills, which include IT and marketing, will also be an asset in maintaining optimal customer communication and service.  

Evan published an economic analytical study of the Tennessee and Virginia border area that centered on the different labor markets and how they were affected by unemployment before and after the 2007 recession. The study broke down various key elements that resulted in disparities in the strength and time of recovery of some sectors of the regional economy as compared to others.  

Evan is a graduate of Clarence schools, and, in addition to economics, he has always had a passion for sports. He played football, basketball, and baseball and went on to play Division II baseball as a pitcher for the King University Tornado, where he was named to the All-Conference Academic Honors team for Conference Carolinas. He is now a loyal fan of the Bills, UB Bulls, Sabres, Yankees, and, unfortunately, the Knicks.  

Evan holds the FINRA Series 7 and 66 securities registrations and is a CERTIFIED FINANCIAL PLANNER™ professional. He is also licensed to sell life, accident, and health insurance.

​KIRES Report​ 

Joanne Harof

Front Office Manager

Joanne brings a diverse wealth of experience and expertise to our office. Joanne moved to the Buffalo area in 1981 and served a number of hotel/dining/entertainment corporations in the Irving, Texas; Detroit; Denver; and Orlando areas, with holdings in New York and Pennsylvania, in the capacities of executive manager, regional manager, and director of operations. Her abilities in public relations, hospitality, budgeting, and management have translated well to our office. She has served on the executive boards of directors for the Town of Clarence Baseball Association and Clarence Youth Football and has served as a religious educator at Saints Peter and Paul R.C. Church in Williamsville. She has always enjoyed mentoring youth and comes to us most recently from the Williamsville School District.

Joanne is a licensed New York state notary public and is available by appointment.